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gross/grəʊs/()

A.总额,总数

B.总共的

C.出价;叫牌;努力争取

D.学术的;理论的;学院的

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AB

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第1题
The word "gang" in the reading means______ A. a place for boys to play games B. a gr

The word "gang" in the reading means______

A. a place for boys to play games

B. a group of young people

C. a school bus for children to and from school

D. the teacher's office

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第2题
控制系统如题图所示,试作复合校正设计,使得(1)系统的超调量Mp<20%,确定前向增益值K。(2)设计

控制系统如题图所示,试作复合校正设计,使得

(1)系统的超调量Mp<20%,确定前向增益值K。

(2)设计输入补偿器Gr(s),使得该系统可以实现II型精度。

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第3题
Questionsare based on the following passage.Never before has so much money been made by a

Questionsare based on the following passage.

Never before has so much money been made by a single firm in such a short period of time.OnJanuary 27th Tim Cook, the boss of Apple, announced that it had made $18 billion in its latest financialquarter.Apple"s telephone-number-sized profit stemmed largely from sales of its hugely popular iPhone, which accounted for over two-thirds of its $ 74.6 billion revenue.Chief executives rarely admit to being shocked by their companies" performance, but Mr.Cook said it was "hard to comprehend" the extent of the interest in Apple"s products.He noted that, on average,34,000 iPhones were bought every hour of every day during the latest quarter.

Apple is the world"s largest company by market capitalisation (总值) as well as its most profitable.Strikingly, it has risen to greatness using a rather old-Fashioned business model: sellinghighly desirable objects at fat gross margins, which hit almost 40% in the latest quarter.The tech

industry has bred numerous software-based finns, such as Google and Facebook, that don"t have to worry about shifting goods around, yet they make much less than the Colossus of Cupertino.Amazon handles lots of physical goods, but loses money.

Another thing that sets Apple apart from the tech pack is its success in conquering China.Whilerivals have been frustrated there, Apple has just become the largest force in China"s smartphone market measured by units shipped, according to Canalys, a market-research firm.Any failure in China could hurt Apple.The company"s overall dependence on the iPhone is anotherrisk.But these are early days for the iPhone 6, Apple"s latest device, whose bigger screen takes the firminto the "phablet" (平板手机) category of larger phones that are wildly popular with customers.Some

iFans also point out that Apple"s share of the smartphone market is small compared with devices using Google"s Android operating system.So it has plenty of room to grow.Mr.Cook said this week that its much-anticipated smartwatch will go on sale in April.Tim Bajarin of Creative Strategies, a consulting ftrm, thinks Apple could sell 22m -24m in the first 12 months after

the launch, producing billions of dollars of new revenue.Sanford C.Bernstein, a research firm, reckons the watches will have a higher-than-average gross margin, which predicts good profits.Apple should be able to make more money from software and services, too.

A large part of Apple‘s fat profit comes from__________. 查看材料

A.the sales of its smartwatch

B.the sales of its software

C.the sales of its service

D.the sales of its iPhone

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第4题
在解释像教材中表21-1中的那些比率时,人们必须非常谨慎地得出这样的结论,即多样化水平随着报
告中数字的增加而同样快速地增加。假设一个巴西人买了一份美国国际权益基金,该基金将其客户的资金投入巴西的股市。那么巴西与美国的总的外国资产与负债会有什么变化?巴西与美国的国际多样化会发生什么变化?

In interpreting ratios such as those in Table 21-1,one must be cautions about drawing the conclusion that diversification is rising as rapidly as the numbers that are reported rise. Suppose a Brazilian buys a United States international equity fund, which places its clients' money in Brazil's stock market. What happens to Brazilian and U.S. gross foreign assets and liabilities? What happens to Brazilian and U.S. international diversification?

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第5题
The author is an aggressive, brilliant and literate astronomer. This vastly entertaining b
ook has a simple manner with complex ideas, without being patronizing, and is often very funny.

In 274 pages Sagan deals with everything from the formation of the Earth to the puzzling possibilities of contact with extra-terrestrial life. This is the moment in history when man's stepping into the universe has suddenly become conceivable. To Sagan this is more exciting and important than was the exploration of the New World in the sixteenth century. So expenditure on the space programme, pruned of recent excesses, ought to continue--it is, according to Sagan, no larger a part of America's gross national income than was the relative cost to England in the sixteenth century of exploration in sailing ships.

The book is not for scientific illiterates, nor is Sagan a pedestrian scientist. Although he makes short work of the unidentified foreign objects (UFO) spotters, he is unafraid to take us on a speculative journey to a black hole which, for all he knows, might be the quick route to somewhere else, not necessarily our universe.

Sagan exhibits a passionate interest in life in the cosmos in which there are .almost certainly civilizations much more advanced than our own. We are the result of a number of relatively recent cosmic accidents, but for all that, Sagan is no less excited about our future,

From the passage we understand that Carl Sagan writes ______.

A.forcefully and complexly

B.elaborately and literally

C.simply and humorously

D.snobbishly and cleverly

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第6题
IGM的全称()

A.Import Grant Material

B.Import Gross Manifest

C.Important Gross Menifest

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第7题
A.bulkB.hostC.grossD.magnitude

A.bulk

B.host

C.gross

D.magnitude

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第8题
For this part, you are required to write a composition on the topic Foods are overwhelming
ly the most advertised group of all consumer products in the United States. Food products lead in expenditures for network and spot television advertisements, discount coupons, trading stamps, contests, and other forms of premium advertising. In other media- newspapers, magazines, newspaper supplements, billboards, and radio- food advertising expenditures rank near the top. Food manufacturers spend more on advertising than any other manufacturing group, and the nation's grocery stores rank first among all retailers.

Throughout the 1970s, highly processed foods have accounted for the bulk of total advertising. Almost all coupons, electronic advertising, national printed media advertising, consumer premiums (other than trading stamps) as well as most push promotion come from processed and packaged food products. In 1978, breakfast cereals, soft drinks, candy and other desserts, oils and salad dressings, coffee, and prepared foods accounted for only an estimated 20 percent of the consumer food dollar. Yet these items accounted for about one half of all media advertising.

By contrast, highly perishable foods such as unprocessed meats, poultry, fish and eggs, fruits and vegetables, and dairy products accounted for over half of the consumer food-at-home dollar. Yet these products accounted for less than 8 percent of national media advertising in 1.978, and virtually no discount coupons. These products tend to be most heavily advertised by the retail sector in local newspapers, where they account for an estimated 40 percent of retail grocery newspaper ads.

When measured against total food-at-home expenditures, total measured food advertising accounts for between 3 and 3.7 cents out of every dollar spent on food in the nation's grocery stores. A little less than one cent of this amount is accounted for by electronic advertising (mostly

television) while incentives account for 0.6 cents. The printed media accounts for 0.5 cents and about one-third of one cent is comprised of discount coupon redemptions. The estimate for the cost of push promotion ranges from 0.7 to 1.4 cents. This range is necessary because of the difficulty in separating non-promotional aspects of direct selling—transportation, technical, and other related services.

Against this gross consumer cost must be weighed the joint products or services provided by advertising. In the case of electronic advertising, the consumer who views commercial television receives entertainment, while readers of magazines and newspapers receive reduced prices on these publication. The consumer pays directly for some premiums, but also receives nonfood merchandise as an incentive to purchase the product. The "benefits" must, therefore, be subtracted from the gross cost to the consumer to fully assess the net cost of advertising.

Also significant are the impacts of advertising on food demand, nutrition, and competition among food manufacturers. The bulk of manufacturers advertising is concentrated on a small portion of consumer food products. Has advertising changed the consumption of these highly processed products relative to more perishable foods such as meats, produce, and dairy products? Has the nutritional content of U. S. food consumption been influenced by food advertising? Has competition among manufacturers and retailers been enhanced or weakened by advertising? These are important questions and warrant continued research.

The author's attitude towards advertising can be characterized as ______.

A.admiring

B.condemning

C.uncertain

D.inquisitive

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第9题
If cost of goods sold is $350,000 and the gross profit rate is 30%, what is the gross

A.$150,000.

B.$500,000.

C.$250,000.

D.$100,000.

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第10题
The decline in gross profit was () the dropping prices of chemical products.

A.due to

B.because

C.for

D.as

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第11题
Gross profit and income from operations are reported on a multiple-step but not a sin
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