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We _______ if you could give us whatever information you can in this respect.A.should appr

We _______ if you could give us whatever information you can in this respect.

A.should appreciate

B.appreciate

C.appreciate it

D.should appreciate it

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第1题
IntroductionThe following is an interview with Mick Kazinski, a senior marketing executive

Introduction

The following is an interview with Mick Kazinski, a senior marketing executive with Bridge Co, a Deeland-based construction company. It concerns their purchase of Custcare, a Customer Relationship Management (CRM) software package written by the Custcare Corporation, a software company based in Solland, a country some 4,000 km away from Deeland. The interview was originally published in the Management Experiences magazine.

Interviewer: Thanks for talking to us today Mick. Can you tell us how Bridge Co came to choose the Custcare software package?

Mick: Well, we didn’t choose it really. Teri Porter had just joined the company as sales and marketing director. She had recently implemented the Custcare package at her previous company and she was very enthusiastic about it. When she found out that we did not have a CRM package at Bridge Co, she suggested that we should also buy the Custcare package as she felt that our requirements were very similar to those of her previous company. We told her that any purchase would have to go through our capex (capital expenditure) system as the package cost over $20,000. Here at Bridge Co, all capex applications have to be accompanied by a formal business case and an Invitation to Tender (ITT) has to be sent out to at least three potential suppliers. However, Teri is a very clever lady. She managed to do a deal with Custcare and they agreed to supply the package at a cost of $19,995, just under the capex threshold. Teri had to cut a few things out. For example, we declined the training courses (Teri said the package was an easy one to use and she would show us how to use it) and also we opted for the lowest level of support, something we later came to regret. Overall, we were happy. We knew that Custcare was a popular and successful CRM package.

Interviewer: So, did you have a demonstration of the software before you bought it?

Mick: Oh yes, and everyone was very impressed. It seemed to do all the things we would ever want it to do and, in fact, it gave us some ideas about possibilities that we would never have thought of. Also, by then, it was clear that our internal IT department could not provide us with a bespoke solution. Teri had spoken to them informally and she was told that they could not even look at our requirements for 18 months. In contrast, we could be up and running with the Custcare package within three months. Also, IT quoted an internal transfer cost of $18,000 for just defining our requirements. This was almost as much as we were paying for the whole software solution!

Interviewer: When did things begin to go wrong?

Mick: Well, the implementation was not straightforward. We needed to migrate some data from our current established systems and we had no-one who could do it. We tried to recruit some local technical experts, but Custcare pointed out that we had signed their standard contract which only permitted Custcare consultants to work on such tasks. We had not realised this, as nobody had read the contract carefully. In the end, we had to give in and it cost us $10,000 in fees to migrate the data from some of our internal systems to the new package. Teri managed to get the money out of the operational budget, but we weren’t happy.

We then tried to share data between the Custcare software and our existing order processing system. We thought this would be easy, but apparently the file formats are incompatible. Thus we have to enter customer information into two systems and we are unable to exploit the customer order analysis facility of the Custcare CRM.

Finally, although we were happy with the functionality and reliability of the Custcare software, it works very slowly. This is really very disappointing. Some reports and queries have to be aborted because the software appears to have hung. The software worked very quickly in the demonstration, but it is painfully slow now that it is installed on our IT platform.

Interviewer: What is the current situation?

Mick: Well, we are all a bit deflated and disappointed in the package. The software seems reasonable enough, but its poor performance and our inability to interface it to the order processing system have reduced users’ confidence in the system. Because users have not been adequately trained, we have had to phone Custcare’s support desk more than we should. However, as I said before, we took the cheapest option. This is for a help line to be available from 8.00 hrs to 17.00 hrs Solland time. As you know, Solland is in a completely different time zone and so we have had to stay behind at work and contact them in the late evening. Again, nobody had closely read the terms of the contract. We have taken legal advice, but we have also found that, for dispute resolution, the contract uses the commercial contract laws of Solland. Nobody in Bridge Co knows what these are! Our solicitor said that we should have asked for this specification to be changed when the contract was drawn up. I just wish we had chosen a product produced by a company here in Deeland. It would have made it much easier to resolve issues and disputes.

Interviewer: What does Teri think?

Mick: Not a lot! She has left us to rejoin her old company in a more senior position. The board did ask her to justify her purchase of the Custcare CRM package, but I don’t think she ever did. I am not sure that she could!

Required:

(a) Suggest a process for evaluating, selecting and implementing a software package solution and explain how this process would have prevented the problems experienced at Bridge Co in the Custcare CRM application. (15 marks)

(b) The CEO of Bridge Co now questions whether buying a software package was the wrong approach to meeting the CRM requirements at Bridge Co. He wonders whether they should have commissioned a bespoke software system instead.

Explain, with reference to the CRM project at Bridge Co, the advantages of adopting a software package approach to fulfilling business system requirements compared with a bespoke software solution. (10 marks)

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第2题
Under no circumstances ______ to Guilin for the holiday.A.we can consider to goB.can we co

Under no circumstances ______ to Guilin for the holiday.

A.we can consider to go

B.can we consider to go

C.we can consider going

D.can we consider going

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第3题
不带质押的融通汇票 (1)开立循环的承兑信用额度证 Revolving acceptance credit covering purchase of co

不带质押的融通汇票

(1)开立循环的承兑信用额度证

Revolving acceptance credit covering purchase of cocoa beans opened in favour of The Manufacturing Co., by an accepting house, William Caxton & Co., Unsecured.

[

William Caxton & Company

</strong>]

To: The Manufacturing Co., London, 11 Jan., 200×

Liverpool

Dear Sirs,

Revolving Acceptance Credit No. U-429

In response to your application, we have pleasure in establishing our Revolving Acceptance Credit No. U-429 to the extent of GBP100,000.00 (say one hundred thousand pounds) available by your drafts on ourselves at three months after date for the purpose of financing your purchase of cocoa beans from Kingston to Liverpool and each draft must be marked "Drawn under Credit No. U-429 against purchase of cocoa beans".

All drafts are to be covered by you in cash with us at or before their respective maturity dates, but the credit being revolving, when and to the extent that drafts are so covered the facility automatically becomes available again.

Our acceptance commission payable at time of acceptance will be 1.75% per annum. This credit will expire on 11 Jan., next year, and all drafts must be drawn and accepted not later than that date.

The credit being unsecured is a condition hereof that you will not create any new mortgage of charge on your property or assets without our consent.

We enclose our usual form of undertaking in respect of this credit which kindly sign and return to us.

Yours faithfully

William Caxton & Co., London

signature

(2)开立融通汇票

Please draw an accommodating bill which was dated 1 April, 200× drawn by The Manufacturing Co., Liverpool, on William Caxton & Co., London payable to drawer's order duly endorsed in blank by them at three months after date for the sum of GBP10,000.00 marked: "Drawn under Acceptance Credit No. U-429 against purchase of cocoa beans". The bill was accepted by the drawee and payable at Barclays Bank Ltd., London. Please accept the bill and specify its due date.

(3)要求承兑融通汇票,提示贴现公司,请其贴现

You will send a letter to William Caxton & Co., with five bills, each for GBP10,000.00 taking the form as follows:

To: William Caxton & Co., Liverpool, 1 April, 200×

London

Dear Sirs,

Revolving Acceptance Credit No. U-429

With reference to the above credit dated ______ we would like to avail our- selves of GBP50,000.00 of the facility, and enclose here with five bills, each for ______, drawn at ______ which we have endorsed in blank.

After acceptance kindly hand these bills to Gillett Brother's Discount Co. Ltd., for ______.

We will be glad if you would debit our account with your acceptance commission.

Yours faithfully

The Manufacturing Company, Liverpool

signature

You will send another letter to Gillett Brother's Discount Co. Ltd., as follows:

To: Gillett Brother's Discount Co. Ltd.,

London Liverpool, 1 April, 200×

Dear Sirs ,

We enclose a copy of a letter we wrote to William Caxton & Co. today, and from which you will see that we have asked them to hand to you ______ bills total-ling ______ for ______. We should be glad if you would pay the net proceeds of these bills to Barclays Bank Ltd., London for the credit of our account.

Yours faithfully

The Manufacturing Co., Liverpool

signature

(4)计算贴现金额,制作贴现说明书

Please calculate the discount using the following formula.

______

Suppose V=CBP50,000.00

t=90

d=9

What is the amount of discount? ______

What is the net proceeds? ______

When the discount company has discounted the five bills, they will send a discount statement. Please make out this statement filling particulars in the form as follows:

[

Gillett Brother's Discount Co. Ltd.,

</strong>]

To: The Manufacturing Company, London, 2 April, 200×

Liverpool

We have pleasure in confirming the PURCHASE of the bills listed below. In accordance with your instructions, the net proceeds have been paid to Barclays Bank Ltd. London for the credit of your account.

AmountsDiscount & net proceedsDue dateTenor in days
GBP 10,000.00____________
10,000.00
10,000.00
10,000.00Total face value GBP ______
10,000.00Less discount at
9% per annum ______
Net proceeds GBP ______

Per Pro

Gillett Brother's Discount Co. Ltd.,

London

signature

(5)开立新的融通汇票,用其贴现净款归还旧的融通汇票到期应付之款

In accordance with the revolving acceptance credit, you must pay cash to the accepting house, William Caxton & Co., on or before the due date, 1 July, 200×. The credit being revolving, allows for the drawing of a new bill to replace those which are maturing.

Let us assume when the GBP50,000.00 bills fall due on 1 July, 200×, you have cash in hand for GBP20,000.00 to pay the bills, and the balance will be covered by issue of a new bill for the face amount to be calculaced by using following formula:

v=30,000 d=9 t=90

______

Please issue a new bill similar to the old bills except amount as calculated above and dated on 1 July, 200×.

Having drawn a new bill for the face amount as calculated above, The Manufacturing Company send it together with a letter addressed to William Caxton & Co., as follows:

To: William Caxton & Co.,

London 30 June, 200×

Dear Sirs,

Revolving Acceptance Credit No. U-429

With reference to the five bills of GBP10,000.00 each drawn under above credit and maturing on ______, we enclose our cheque for GBP20, 000. 00 and a new bills for ______ dated 1 July, 200× at three months after date. We should be glad if you will kindly ______ and hand to Gillett Brother's Discount Co. Ltd., for ______, the net proceeds ______ will be refunded three old bills.

Yours faithfully,

The Manufacturing Company, Liverpool

signatur

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第4题
I______to see you but I was occupied in designing a new device.A.would have comeB.would co

I______to see you but I was occupied in designing a new device.

A.would have come

B.would come

C.had come

D.came

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第5题
I don't want you to make any trouble, () I urge you to solve the problemA thusB co

I don't want you to make any trouble, () I urge you to solve the problem

A thus

B consequently

C on the contrary

D just as

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第6题
Shall()text Dad

A.you

B.we

C.she

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第7题
If you are interested, we will send you a sample lot _____ charge. A. within B. with

If you are interested, we will send you a sample lot _____ charge.

A. within

B. with

C. for

D. free of

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第8题
We will agree to do what you require ______ him.A.ofB.fromC.toD.for

We will agree to do what you require ______ him.

A.of

B.from

C.to

D.for

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第9题
()you wish to know why we have placed no further orders with you recently, we are wi

()you wish to know why we have placed no further orders with you recently, we are willing to raise a matter that caused us some trouble .

A. since

B. though

C. as

D. although

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第10题
We are obliged ______ you ______ your early reply. A.to, for B.to, to C.for, to D.for, for

We are obliged ______ you ______ your early reply.

A.to, for B.to, to C.for, to D.for, for

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第11题
() you are in the world, when you walk in to our hotel we want you to have best lodgi

() you are in the world, when you walk in to our hotel we want you to have best lodging experience possible.

A.Whoever

B.Whatever

C.Whenever

D.Wherever

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