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When television first began to expand, very few of the people who had become famous as rad

io commentators were able to be effective on television. Some of the difficulties they experienced when were trying to【31】themselves to the new medium were technical. when working on radio, for example, they had become【32】to seeing on behalf of the listener. This【33】of seeing for others means that the commentator has to be very good at talking. Above all, he has to be able to【34】a continuous sequence of visual images which【35】meaning to the sounds which the listener hears. In the【36】of television, however, the commentator sees everything with the viewer.

His role, therefore, is completely different. He is there to make【37】that the viewer does not miss some point of interest, to help him focus on particular things, and to.【38】the images on the television screen. Unlike his radio colleague, he must know the 【39】of silence and how to use it at those moments【40】the pictures speak for themselves.

(31)

A.turm

B.adapt

C.alter

D.modify

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什么是效率工资?为什么当工人对他们的生产率比厂商有更多的信息时,支付效率工资对厂商是有利
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第2题
TelevisionTelevision is the greatest communication medium ever designed and operated by ma

Television

Television is the greatest communication medium ever designed and operated by man. It sends into the human brain an 【B1】______ amount of opinions and information and 【B2】______ moral and artistic standards for all of us. Every minute of a television programme teaches us something. It is never neutral (中立的) 【B3】______ . For example, how and when public issues are 【B4】______ depends in large part 【B5】______ how they are treated by the television networks in entertainment 【B6】______ news and public affairs programmes. What the American people think about government and politics in 【B7】______ , as well as a favorite candidate in 【B8】______ , is largely influenced by 【B9】______ .

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A.endless

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第3题
Thousands of teachers at the elementary, secondary, and college levels can testify that th
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Recent surveys by dozens of organizations also suggest that up to 40% of the American public is functionally illiter- ate. That is, our citizens' reading and writing abilities, if they have any, are impaired so seriously as to render them, in that handy jargon of our times, dysfunctional. The reading is taught - TV teaches people not to read. It renders them incapable of engaging in an activity that now is perceived as strenuous, because it is not a passive hypnotized state.

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Quite literally, TV affects the way people think. In Four Arguments for the Elimination of Television, Jerry Mander quotes from the Emery Report, prepared by the Center for Continuing Education at the Australian National University, Canberra, that, when we watch television, "our usual processes of thinking and discernment are semi-functional at best. "The study also argues that, "while television appears to have the potential to provide useful information to viewers-and is celebrated for its educational function—the technology of television and the inherent nature of the viewing experience actually inhibit learning as we usually think of it. "

The first paragraph implies_____.

A.10 or 15 years ago people seldom wrote

B.the English grammar and rhetoric can be taught on TV

C.thousands of teachers are reluctant to admit their students' inability to write

D.TV ruins students' ability to write

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第4题
On television all over the world there are programmes about the work of the police. They a
re popular because they are usually very exciting. In London there is a television programme called "Police Five" because it is on for five minutes once a week. A television reporter, Shaw Taylor, talks about crimes in the London area. He asks for public help. The police station needs the help of ordinary people because sometimes you or I have information that can be useful to the police.

Shaw Taylor shows pictures of paintings, jewellery (珠宝) and other things which thieves stole during the week. Sometimes he shows the car that the thieves escaped in. When people see men or

things on the television programme which they may remember, they can tell the police where they saw them. With their help the police may catch more criminals.

Sometimes the police find a car or some money. Shaw Taylor shows them on television. The owners sometimes see them. Then they can telephone the police and say, "Thank you very much-- that's mine!"

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A.it is on for five times every seven days

B.it lasts five minutes a week

C.it begins at five in the afternoon

D.it is a programme about five policemen

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第5题
Man: Someone said that there was a really good documentary on television last night about
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Woman: I'm sorry. If I had known you were interested in that sort of thing I would have told you when it was going to be on.

Question: What does the woman imply?

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C.She doesn't have time to help the man with his project.

D.She knew that the program was being shown.

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第6题
Television—that most attractive modern technology, marked by rapid change and growth—is mo
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Television is more than just an electronics system, however. It is a means of expression, as well as a vehicle for communication, and as such becomes a powerful tool for reaching other human beings.

The field of television can be divided into two types. First, there is broadcast television, which reaches the masses through broad-based airwave transmission of television signals. Second, there is non-broadcast television, which provides for the needs of individuals or specific interest groups through controlled transmission techniques.

Traditionally, television has been a medium of the masses. It has been with us for about thirty- seven years in a form. similar to what exists today. During those years, it has been controlled mostly by the broadcast networks, ABC, NBC and CBS, who have been the major suppliers of news, information, and entertainment. These giants of broadcasting have actually not only shaped television as a source of entertainment, but placed our role in this active medium as the passive viewer.

What is the topic of the passage?

A.The role of television in today's society.

B.The marriage of broadcasting giants.

C.Recent changes in modern technology.

D.The content of broadcast television programs.

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第7题
()年举行第一届世界轮滑锦标赛,同年国际滚轴溜冰联合会正式改名为现今的国际轮滑联合会(FIRS)

A.1863

B.1952

C.1860

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第8题
Television has changed the lifestyle. of people in every industrialized country in the wor
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Television, although not essential, has become an important part of most people’s lives. It alters people's ways of seeing the world; in many ways, it supports and sustains (维持) modern life. Television has become a baby-sitter, an introducer of conversations, the major transmitter of culture, a keeper of tradition. Yet when what can be seen on TV in one day is critically analyzed, it becomes evident that television is not a teacher but a sustainer; the poor quality of programming does not elevate (提高)people into greater understanding, but rather maintains and encourages the life as it exists.

The primary reason for the lack of quality in American television is related to both the history of TV programming development and the economics of TV. Television in America began with the radio. Radio companies and their sponsors first experimented with television. Therefore, the close relationship which the advertisers had with radio programs became the system for American TV. Sponsors not only paid money for time within programs, but many actually produced the programs. Thus, in American society, television is primarily concerned with reflecting and attracting society rather than experimenting with new ideas. Advertisers want to attract the largest viewing audience possible. To do so requires that the programs be entertaining rather than educational, attractive rather than challenging.

Television in America today remains, to a large extent, with the same organization and standards as it had thirty years ago. The hope for further development and true achievement toward improving society will require a change in the entire system.

According to the author American television is poor in quality because ______.

A.advertisers are interested in experimenting with new ideas

B.it is still at an early stage of development, compared with the radio

C.the programs have to be developed in the interests of the sponsors for economic reasons

D.it is controlled by radio companies

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第9题
根据以下材料,回答 40~43 问题。 During a television play the sound man must be ready to m

根据以下材料,回答 40~43 问题。

During a television play the sound man must be ready to make every sound as it is needed.Sound effects are of three kinds:real,imitated and recorded.

Real sounds are those of doorbells,telephone bells,and other small objects easy to keep in a studio. But the sound man must imitate many sounds. For bacon fryin9,he crumples cellophane paper.A long sheet of metal hanging in a doorway makes thunder·He taps one rubber sink plunger and then another on a table to imitate a horse walking on pavement. For a horse galloping along a gravel road,the sound man can use the two halves of a coconut,pounding each in turn very fast on the table.

Recorded sound effects are used for noises he cannot himself produce offstage.He pays records for such sounds as a rooster crowing, a train leaving a station, and a baby crying.

The sound man is an important part of any television production.

第 40 题 The sound man is important because he________

A.is kept busy

B.makes fl TV play more lifelike

C.1ets an actor know when to life a telephone receiver

D.is always learning new methods

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第10题
A survey has shown that people have stopped believing both the media and politicians.
A similar survey carried out 5 years ago showed that 50% of people thought that what politicians said was usually not true, and that 35% of people thought that what they saw on the television or read in newspapers was not true. Now both those figures have increased sharply, to 80% of people not believing politicians and 70% not believing the television or newspapers. Experts think that these figures are not going to come down in the near future.

Stories about politicians and journalists taking money from businessmen have caused the public to stop trusting them. Also politicians keep making promises that they do not keep. Mr Smith of York said, ‘When the politicians make new laws, they only help their friends, not people like me’. Mrs Marley of Leeds said, ‘The newspapers and television are not interested in what is true; they are only interested in money for advertising’.

It has got worse recently as more people can get news from the Internet and learn if the journalists and politicians are telling the truth or not. What can our politicians and journalists do? The only answer is to be more honest.

1.The number of people believing politicians and journalists has __________.

A.increased

B.not changed

C.decreased

2.Experts think this problem ____________.

A.will get better soon

B.will not get better soon

C.will get worse soon

3.Stories say businessmen give money to _______.

A.politicians

B.politicians and journalists

C.journalists

4.Mr Smith thinks politicians make laws __________.

A.to help their friends

B.to help him

C.to help everybody

5.People can now check stories using _________.

A.the newspapers

B.the television

C.the Internet

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