Advertisements try to _______ the target consumers.
A.amuse at
B. approach
C. serve
D. appeal to
A.amuse at
B. approach
C. serve
D. appeal to
"How did you write your advertisement?" asked one of the listeners, a merchant.
"Here it is," said the man, taking out of his pocket a slip cut from a newspaper. The other man took it and read, "Lost from the City Church last Sunday evening, a black silk umbrella. The gentleman who finds it will receive ten shillings on leaving it at No. 10 Broad Street."
"Now," said the merchant, "I often advertise, and find that it pays me well. But the way in which an advertisement is expressed is of great importance. Let us try for your umbrella again, and if it fails, I'll buy you a new one." The merchant then took a slip of paper out of his pocket and wrote: "If the man who was seen to take an umbrella from the City Church last Sunday evening doesn't wish to get into trouble, he will return the umbrella to No. 10 Broad Street. He is well known." This appeared in the paper, and on the following morning, the man was astonished when he opened the front door. In the doorway lay at least twelve umbrellas of all sizes and colors that had been thrown in, and his own was among the number. Many of them had notes, fastened to them saying that they had been taken by mistake, and begging the loser not to say anything about the matter.
What is an advertisement?
A.A news item.
B.A public announcement in the press, on TV, etc.
C.One way to voice one's view.
D.Public opinions.
Which of the following isn't mentioned in the three advertisements?
A.Marriage.
B.Male or female.
C.Education.
D.Working experience.
The passage tells us that______.
A.sometimes advertisements really sell what the consumer needs
B.advertisements occasionally force consumers into buying things they don't need
C.the buying motives of consumers are controlled by advertisements
D.fire insurance is seldom a worthwhile investment
The passage tells us that—一.
A. sometimes advertisements really sell what the consumer needs
B. advertisements occasionally force consumers into buying things they don't need
C. the buying motives of consumers are controlled by advertisement
D. fire insurance is seldom a worthwhile investment
根据以下内容回答题:
Curiosity is not only a possible motivation,it is also a great help in your learning langua-ges.Remember that a language is not(1)a grammatical system.It is the(2)of a cer-tain culture of different cultures.It is no good(3)strings of words and lists of grammatical rules(4)you know as much as possible about the background of the language,so that you can understand the ideas conveyed and the references made,as well as the inferences whichCan(5)the information clearly given.So learn as much as you can about the different cul.tures which(6)English——watch television programs,listen to the radi0,try to obtain(7)and magazines written by native speakers,look at advertisements,and,above all,read——nottextbooks,(8)novels,poems and plays.They will show you how a language is(9)used.The English language is a living form. of expression which derives much of its(10)from the context,and much of its effect from a whole network of extra-linguistic knowledge.
1.
A.just
B.even
C.so
D.that
We don't understand how the manager could try to escape his ______.
A.tasks
B.responsibility
C.duty
D.work
______twice, he didn't want to try again.
A.Having failed
B.To have failed
C.Failed
D.Having been failed